DO Dubai Islands: Amr Diab and ONE Development launch world’s first AI musical hotel apartments

Dubai Islands emerges as the next hub for innovation-led tourism

DO Dubai Islands
Caption: ONE Development and Amr Diab have launched DO Dubai Islands, introducing the world’s first AI-powered musical hotel apartments that blend technology, music, and modern design.
Source: One Development


DUBAI – ONE Development, one of the region’s fastest-growing AI-driven real estate developers, has broken ground on its flagship hospitality project, DO Dubai Islands, marking the birth of the world’s first AI-powered musical hotel apartments.

The ceremony was led by Ali Al Gebely, Founder and Chairman of ONE Development, alongside global music icon and strategic partner Amr Diab.

The project, managed by DO Hotels & Residences, brings together music, wellness, and intelligent design, creating a lifestyle experience unlike any other. The waterfront development will offer hotel-serviced apartments and branded residences that feature wellness-focused amenities and personalised AI technology designed to adapt to residents’ preferences.

The launch arrives at a pivotal time for the UAE’s hospitality sector. Valued at $23.9 billion in 2024, the market is forecast to reach $37.7 billion by 2033, growing at over five percent annually. Dubai continues to lead this upward curve, welcoming 1.94 million international visitors in January 2025, reflecting a nine percent rise year-on-year. Meanwhile, regional hotel occupancy averaged 66 percent in 2024, a clear indicator of sustained investor and traveller confidence.

DO Dubai Islands

Speaking at the groundbreaking ceremony, Ali Al Gebely said, “Dubai has always been a city that rewards bold ideas, and the vision behind DO responds directly to a need in hospitality – one built for how people live today. We are confident in Dubai’s ability to lead the next chapter of global hospitality.”

The DO Dubai Islands development will feature waterfront apartments ranging from studios to three-bedroom units, all available with freehold ownership, a fully managed rental pool, and guaranteed ROIs. Every apartment will be infused with AI-enabled personalisation, bringing sound, lighting, and ambience into harmony with residents’ moods and lifestyles.

Amenities will include recording studios, wellness spas, sports courts, co-working lounges, and direct access to Dubai Islands’ beaches and cultural landmarks – a concept that merges creativity, comfort, and community into a single rhythm of life.

The Amr Diab experience

For Amr Diab, the region’s best-selling artist and the pioneer of Mediterranean pop, DO Dubai Islands represents a natural evolution of his artistic journey. As a partner and board member, Diab brings his deep-rooted connection to music and culture to reimagine how hospitality can feel and sound.

His creative influence gives the project its signature tone – an experience where music meets design and every space becomes an expression of rhythm. Through this collaboration, Diab aims to transform his artistic legacy into a tangible lifestyle concept, blending soundscapes with architecture to create a place that resonates with global travellers and residents alike.

A new beat for Dubai Islands

Located in one of Dubai’s most ambitious coastal destinations, DO Dubai Islands is part of the emirate’s wider strategy to expand its tourism appeal and attract international investment. Dubai Islands is fast emerging as a hub for innovation-led tourism, combining waterfront living with cultural and leisure attractions.

The project supports Dubai’s broader vision to enhance the tourism sector’s contribution to GDP, creating new jobs, foreign investment opportunities, and diversified lifestyle experiences for the next generation of visitors.

Intelligent living, global reach

The groundbreaking comes on the heels of ONE Development’s expansion into Egypt with DO New Cairo, reinforcing its regional strategy to create intelligent, lifestyle-driven destinations across high-growth markets. The company’s focus on integrating design, technology, and cultural elements positions it as a leader in redefining how people live, work, and invest.

Backed by Al Gebely Holding’s 43-year legacy, ONE Development operates with the agility of a tech company and the foresight of a hospitality visionary. By embedding AI, sustainability, and purposeful design into every project, the company creates future-ready communities that reflect the evolving aspirations of today’s global citizens.

Meanwhile, its hospitality arm, DO, extends this philosophy through a global network of musical hotels and residences across Dubai, Cairo, and Egypt’s North Coast. Each destination invites guests and residents to “Live the Beat”, offering vibrant spaces, personalised service, and immersive experiences that redefine what it means to feel at home in the world’s most dynamic cities.