Watch: 48 barbers set new Guinness World Record in Dubai

Artists from GCC and Lebanon achieve 190 trims in one hour at Beautyworld Middle East 2025

Dubai guinness world record
Caption: A total of 48 barbers at Dubai’s Beautyworld Middle East set a Guinness World Record with 190 beard trims and shaves in one hour.
Source: STMNT/BeautyworldME


DUBAI – A new Guinness World Record has been set at Beautyworld Middle East 2025, held at the Dubai World Trade Centre, where 48 barbers completed 190 beard trims and shaves in one hour.

The attempt took place under BeautyLive by Fresha in collaboration with STMNT Grooming.

The record was for the most beard trims and shaves completed in one hour by a team – a category created specially for the event.

48 barbers, 24 stations

Barbers from the GCC and Lebanon worked across 24 grooming stations, each with a stylist and an assistant. Visitors could register on the spot for a professional trim or shave and become part of the official attempt.

Every move was timed, recorded, and monitored by Guinness World Records officials. Each barber managed around four clients within the hour, with a beard trimmed or shaved roughly every 19 seconds.

New Guinness World Record

After one hour of non-stop activity, the Guinness adjudicator confirmed that all guidelines had been followed and declared the attempt successful. The announcement – that 190 beard trims and shaves had been completed – was met with loud cheers from the crowd.

This marked the first time such a record had been attempted or achieved, officially creating a new Guinness World Record category.

Celebration of craft

The barbers described the moment as a proud milestone for their industry, showcasing teamwork, precision, and the art of modern grooming. The event’s lively atmosphere, with music, flashing cameras, and an enthusiastic audience, added to the excitement of the record-breaking hour.